Welcome to Mini Brands® Toys, Food, Car, Garden, Fashion, Plants! We are your number one source for the hottest mini collectibles and miniatures on the market today.
Our Story
It all started back in 2018 when our founder, Jane Doe, noticed a lack of high-quality, realistically detailed miniature collectibles. As an avid collector herself, Jane saw an opportunity to bring miniatures to the masses.
She began working closely with designers and manufacturers to develop hyper-realistic miniatures of all your favorite brands and products. No detail was overlooked in creating miniatures barely 1-3 inches tall yet appeared just like the real thing from every angle.
Jane’s vision was to provide collectors, crafters, photographers, and miniatures enthusiasts with an affordable way to own realistic miniatures of iconic brands and products. After months of development, Mini Brands® was born!
Our Product Lines
Today, Mini Brands® offers an ever-expanding variety of miniatures across several product lines:
Mini BrandsTM Surprise
This is our flagship product line and what we’re best known for. Each Mini BrandsTM surprise ball contains 5+ tiny toy versions of popular grocery and household brands. With over 100 different miniatures to collect across various product categories like food, beauty, pets, frozen and more, the hunt is always on for rare and ultra-rare minis!
Mini BrandsTM Arcade
Take your Mini BrandsTM collection to the next level with even more micro-sized brands to discover! Series 1 highlights popular snack and candy brands while Series 2 features fan-favorite plush toys.
Mini BrandsTM Neon Pop
Brighten up your Mini BrandsTM stash with these glow-in-the-dark minis! Featuring vibrant neon colors, this line adds some serious fun to any collection.
Mini BrandsTM Grocery Gang
Fans of our Grossery Gang collectibles will love these tiny grocery store products gone bad! Each surprise ball contains 5 grungy grocery minis.
Mini BrandsTM Arcade Cutie Corns
Unicorn lovers rejoice over these glittery and colorful micro collectibles packed with personality! Styled as cute unicorn-inspired foods, these are a must-have addition for Mini BrandsTM fans.
Mini BrandsTM Tiny Hands
This wild and wacky line features tiny realistic hands clutching popular food and snack brands. With hand gestures like rock on, thumbs up and more, this series adds a fun new twist to mini collecting!
Mini BrandsTM Farm
Build your own miniature farm and collect all your favorite farm animals, crops, and equipment in micro sizes! From fuzzy pigs to corn stalks barely an inch tall, this is a great realistic farm set for any collector.
Mini BrandsTM Garden
Create a magical miniature garden with realistic plants, pots, yard tools, furniture and more! Each surprise bulb contains several teeny-tiny garden goodies to discover.
Mini BrandsTM Holiday
Get in the holiday spirit with a collection of itty-bitty Christmas and winter-themed minis! Surprise ornaments hide micro holiday foods, candy canes, snow globes and more inside.
Mini BrandsTM Vending Machine
This buildable vending machine displays your entire Mini BrandsTM collection! Stack up to 44 minis inside the vending machine towers and watch them dispense through the working claw machine arm.
Mini BrandsTM Fashion
Strut your stuff with an assortment of tiny fashion and beauty products! Build a micro makeup kit, accessorize with itty bitty purses and jewelry or set up an entire model runway. The options are endless with these realistic fashion minis!
As you can see, Mini Brands® offers limitless ways to build your micro collection across various interests like food, toys, fashion, gardening and more. We release new miniatures constantly, so the collecting never ends!
Our Design Process
Producing such amazingly realistic micro-sized collectibles is no easy feat. Our team pours incredible attention to detail into every product we make.
It starts with our designers studying the real-life product and brand packaging from every angle. Key shapes, logos, fonts, colors and more are noted. Next, the design is carefully adapted to fit a tiny scale while maintaining accuracy.
Our sculptors then hand-make 3D sculpts of the product out of clay. These sculpts capture even the finest details from etched logos to intricate patterns. Molds are created from the finalized clay sculpts so our factories can produce each mini replica.
During production, we use high-quality plastics and dyes to achieve durability and true-to-life colors. Realistic paint applications replicate textures and finishes. Tiny accessories like carrying handles, bristles or tassels are added to complete the miniature.
Throughout the design and production process, we collaborate directly with brand partners to ensure the final miniatures meet their high standards. From the first sketch to the finished collectible leaving our factory, our goal is to produce the best quality and most realistic miniatures on the market today.
Our Core Values
Authenticity
Every miniature we produce must be indistinguishable from the real thing at a quick glance. We refuse to cut corners or sacrifice details that would compromise authenticity. Each mini is designed to represent the brand and product as genuinely as possible.
Innovation
We are constantly working to bring new, never-before-seen products to the miniatures market. Our designers seek innovative ways to translate different brands and products into tiny collectibles with maximum realism. We also develop novel lines that present new collecting opportunities for our fans.
Attention to Detail
It’s the tiny details that make our minis truly realistic. We pack as many accurate features as possible into each 1-3 inch miniature, from properly-scaled logos to replicated metal finishes. Every element is carefully designed to capture the essence of the product.
Quality
Our collectibles are produced using premium plastics, paints and other materials built to last a lifetime. We rigorously inspect our products to ensure they meet our strict quality standards before leaving our facilities. We stand behind the durability and craftsmanship of everything we make.
Value
By offering affordable surprise packs, we make mini collectibles accessible for fans of all ages. There is always a new mini to hunt for at a price point well within reach. We want to bring the joy of miniatures collecting to as many people as possible.
Our Fans
Mini Brands® minis have developed a huge cult following that continues to grow. Our collectibles appeal to a diverse audience:
- Collectors love hunting for rare and limited editions to complete their sets.
- Crafters use our minis to make jewelry, dioramas, models and more.
- Photographers take stunning photos featuring our tiny products.
- Miniatures Enthusiasts appreciate the extreme realism and detail of our minis.
- Kids enjoy the thrill of surprise packs and trading with friends.
- Adults experience a nostalgic joy reliving iconic brands from their childhood in miniature sizes.
We love seeing all the creative ways our fans use and display their mini collections!
Looking Ahead
As Mini Brands® continues growing, we remain committed to our core mission of bringing joy to collectors across the globe. We will never stop innovating new and exciting ways for fans to build their micro collections.
Some of our long-term goals include:
- Expanding internationally to share our minis with fans worldwide
- Partnering with even more major brands to miniaturize their iconic products
- Releasing limited edition and exclusive minis to reward our loyal collectors
- Improving product quality and realism through new technologies and materials
- Developing fresh, unexpected new product lines that capture the collecting spirit
We want to thank you, our amazing community of collectors, for your passion and support. Our success stems from our shared love of tiny, hyper-realistic collectibles. We can’t wait for you to discover what teeny surprises we have in store next!
Discover for yourself why Mini Brands® is the ultimate micro collecting obsession. Browse our selection and take home some pint-sized perfection today!
