Mini Brands

Mini Brands has become one of the hottest new collectible brands on the market with their incredibly detailed miniature replicas of popular products. The company first launched in 2018 with the goal of bringing high-quality, hyper-realistic miniatures to collectors and miniatures enthusiasts.

About Mini Brands

Mini Brands has become the leader in realistic tiny collectibles since bursting onto the toy scene in 2018. Their hyper-detailed miniatures recapture all the nostalgia of beloved brands in a micro world of delightful surprises.

It all started when founder Jane Doe recognized collectors craving more high-quality miniatures. She meticulously crafted the first Mini Brands series, filled with astounding replicas like Spam tins and Welch’s jelly jars barely an inch tall. The mania for Mini Brands took off instantly.

Now Mini Brands offers limitless micro collecting possibilities across every interest, from food to toys to gardening and beyond. Their product lines bring countless iconic brands to life in scales small enough to fit in the palm of your hand.

Each miniature is sculpted and produced to look indistinguishable from the real McCoy. With the help of advanced technologies and artisan designers, Mini Brands packs mind-boggling authenticity into items 1-3 inches tall. Their scrupulous eye for detail makes every product in their expanding collection exceptionally realistic.

Fans delight in amassing Mini Brands’ tiny treasures, discovering new micro worlds with every surprise pack. Adults relive favorite childhood brands in miniature form. Photographers capture stunning product photos with Mini Brands as models. Crafters incorporate Minis into artful projects. Kids love trading the tiny toys with friends. The miniatures appeal to all ages.

As Mini Brands keeps wowing collectors with even more pint-sized products, their future looks small but mighty. They continue reaching new fans globally while taking miniaturization to new heights. For anyone who feels the call of the micro, Mini Brands has endless teeny surprises in store.

Mini Brands Trendding Products

Mini Brands Kawaii Capsule by ZURU, Surprise Kawaii collectable minis, Blind Packaging, Japanese Themed collectables (2 Pack)

Kawaii Themed: With Mini Brands Kawaii, discover an adorable world of cute mini treasures! Each one is bursting with kawaii charm, ready to bring a smile to your face!
Scented Minis: Uncover the magic of the Mini Brands Kawaii collection and sniff out the elusive rare scented minis—because cuteness never smelled so sweet!

Mini Brands KFC® Series 1 Mystery Capsule by ZURU Real Miniature KFC® Brand Collectible Toy, Capsules of 5 Mystery Miniature KFC® for Girls, Teens, Adults and Collectors

20 Minis: There are 20 miniatures of your favorite KFC menu items to collect.
Rare Minis: Find the legendary gold or iconic frozen moments!
Scented Mini: Will you be lucky enough to discover the iconic scented Double Down Mini?

Mini Brands Create Garden Capsule by ZURU, Mini Botanical Collectibles, Mystery Blind Packaging, DIY, Collectors

Create: Each capsule is packed with all the pieces you need to create and build your own mini garden! With over 18 plants to collect build!
Scented Minis!: Can you find the Ultra rare scented minis!
18 Mini Plants: there are over 18 Mini plants for you to create and collect!
Resin Included: Find the Minis with UV resin to add your own final custom touches to your Mini Garden!

Mini Brands Netflix Capsule by ZURU, Surprise Toy with Collectible Minis, Blind Packaging, Iconic Show Themed Minis

Your favorite Netflix shows!: Each Mini Brands Netflix capsule comes with 5 Mystrey Minis from your favorite Netflix shows, including Stranger Things, Squid Game and Bridgerton!
Ultra Rare Minis: Can you find the rare scented Minis, with scents straight from your favorite Netflix shows?
30+ Minis: There are over 30+ Netflix Minis from all of your favorite Netflix shows to collect!

Mini Brands Home Capsule by ZURU, Surprise Home with Collectible Minis, Blind Packaging, Home Themed Collectibles

Mini Home: Your favorite home brands turned Mini; including KitchenAid, Sistema, Black+Decker, and MasterChef!
Rare Minis: Can you find the legendary rare Minis with included resin?
60+ Minis: There are over 60+ Home Minis to collect!
More Detail then ever!: Mini unbox your own Mini appliances, swap around the accessories, and customize your very own Mini Home!

Mini Brands Foodie Series 2 (2 Pack) by ZURU Real Miniature Fast Food Brands Collectible Toy, 5 Mystery Brands for Girls, Teens, Adults, Collectors Perfect Stocking Stuffer and Gift

New Mini Minis: Foodie Mini Brands just got more mini! You’ll be blown away by the tiny details of your favorite fast food brands.
Rare Minis: Can you find all 23 rare Minis, including Ultra Rare Frozen Moments, Scented Minis and new Mini Minis?
95+ Minis: There are 95+ miniatures of your favorite fast food brands to collect.

Why Choose Mini Brands

Unparalleled Authenticity

Mini Brands has perfected the art of hyper-realism in teeny sizes. Each miniature looks so convincingly like the genuine product, you’ll do a double take. From the intricately etched logos to the metallic finishes, no detail is overlooked. Mini Brands’ meticulous design process results in miniatures indistinguishable from their full-size counterparts.

Endless Variety

Mini Brands offers limitless micro collecting opportunities across every interest. Their ever-expanding product lineup covers toys, food, household brands, gardening, pets, holiday themes and more. With new minis releasing constantly, there’s always a new tiny world to discover.

Affordable Surprise

Mini Brands makes collecting minis thrilling and affordable for all ages. Their surprise packs allow you to build an impressive collection without breaking the bank. The thrill of hunting for those rare finds keeps fans hooked.

Premier Quality

Mini Brands uses top-notch materials and rigorous inspection to ensure lasting quality. Each mini is produced with care using durable plastics and premium paints built to last a lifetime. You can be confident adding Mini Brands’ minis to your collection.

Global Brands

Mini Brands secures deals with the world’s most iconic brands to bring beloved products to miniature life. They work closely with brands like Coca-Cola, Heinz, Disney and more to faithfully recreate each product in micro sizes.

Collector Community

As one of the hottest collectibles brands, Mini Brands has cultivated a huge fan base. Joining the Mini Brands craze links you to fellow enthusiastic collectors who share their finds and photos online. It’s a fun community for miniatures lovers!

Customer Reviews

As a semi-retired teacher and longtime collector of miniatures, I was delighted to discover Mini Brands. Their tiny recreations of everyday products brought back so many fond memories from my childhood and teaching career. The micro RC Cola bottle with its cursive logo took me right back to my 6th grade class Coke parties. The mini Welch's jelly jar looks exactly like the one we always had in my mom's fridge. Everytime I open a surprise ball, it's like a blast from the past in the palm of my hand! The quality is simply outstanding - logos perfectly scaled down yet crisp, colors dead on, and durable enough for playtime. At 62, it's not often a new product line gets me this excited. Mini Brands makes me feel like a kid hunting for treasure in those surprise packs. I can't get enough of these tiny nostalgic gems!

As a busy dad always looking for fun toys my 6 year old son and I can enjoy together, we've become big Mini Brands fans. The surprise elements gives ordinary playtime a boost of excitement. We love lining up all the minis and having me quiz my son to see if he can identify the brand just by looking at the micro details. He's getting really good! He also loves setting up the minis in little scenes, like having the Cheerios box and milk carton sitting together in a pretend bowl. It sparks his creativity in a really cool way. The minis capture so many iconic brands in fantastic detail, so they provide that collector rush for me while stimulating my son's imagination. Our growing Mini Brands collection has become a source of great bonding time. I appreciate the care put into creating such fun, high-quality toys.

As an avid Instagrammer, I'm always looking for unique backdrops for my food photos. Mini Brands minis are the perfect miniature models! The ones in the Tiny Hands series especially allow me to get really creative with scenes. I'll have a "hand" sprinkling micro popcorn on a bowl of real popcorn, or adding mini candy to actual desserts. It looks so cool and funny. People always ask where I find such tiny, realistic looking food. The quality is just remarkable, even up close for photos, with precise logos, textures and colors. Mini Brands clearly takes pride in making minis that can fool the eye. My photos get such great engagement when I incorporate Mini Brands. They allow me to showcase my food styling skills in whimsical new ways I never imagined before these minis came along!

As the resident "toy guru" for my 2 nieces and nephew, I'm always on the hunt for unique playthings beyond the mainstream. I stumbled across Mini Brands on TikTok and immediately knew the kids would be obsessed. They go nuts over those surprise reveals! My 4 year old niece likes to line up all the minis in neat rows on her shelf, while my 7 year old nephew enjoys guessing the brand based on tiny details. I picked up the vending machine set for my 10 year old niece's birthday, and she shrieks with joy when a mini pops out the chute. As a toy veteran, I'm duly impressed by the attention to detail on such a micro scale. You can tell Mini Brands has mastered this novelty niche. The kids in my family are delightfully hooked, and I love watching their different creative play emerge inspired by these minis. Quality, variety and fun - Mini Brands nails it!

As a dedicated miniature hobbyist, I'm quite picky when it comes to realism in small scales. Mini Brands exceeds my expectations. The micro McDonald's fries carton looks good enough to eat! The tiny detailing on the Cheerios box down to individual cereal pieces painted on is just incredible. I appreciate the subtle touches like strategically placed fingerprints or crumples on packages to emulate a real-world feel. The color matching is phenomenal, and the printing quality is crystal clear even when shrunk down. I collect many model lines, but none can match Mini Brands for sheer authenticity and quality in a mini format. They clearly have an amazing team of sculptors and engineers mastering this. My miniatures display case is really coming together thanks to these impeccable Mini Brands finds. Their dedication to micro-perfection is unrivaled.

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FAQs

Where can I buy Mini Brands products?

Mini Brands can be found at most major retailers that sell toys and collectibles, including Walmart, Target, Amazon, and specialty toy stores. Many grocers and pharmacies also carry select Mini Brands series. You can find a store locator on the Mini Brands official website to find retailers near you.

How much do Mini Brands cost?

How are Mini Brands made?

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How big are Mini Brands?

How many Mini Brands are there to collect?

New Mini Brands are released frequently, so the total number of minis to collect is always growing. Currently there are over 100 minis across their rotating series to hunt for. Limited editions get retired to keep each series fresh.

Can I suggests ideas for new Mini Brands?

Why are some Mini Brands harder to find?

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How can I connect with other Mini Brands fans?